Archive for June, 2010
Google’s New Search Index: Caffeine
by Mike Guindon on Jun.09, 2010, under News

photo credit: mirindas27
Yesterday Google announced they completed Caffeine. Basically it’s their new search engine that is supposed to be 50% faster and 50% more relevant… I wonder how all these fake landing pages will do and all you SEO boys will deal with this. I’m sure we’ll see some stupid new Google SEO ebook and how to master it soon enough.
http://googleblog.blogspot.com/2010/06/our-new-search-index-caffeine.html
Mikey.
Facebook Launches New Analytics for “Like” Data
by Mike Guindon on Jun.08, 2010, under Tools

photo credit: boite-en-valise
I think this is huge for demographic research. Here’s a snip of what it is:
“Having good analytics is a key to successfully growing a business. To provide you with even better metrics for your Facebook applications, websites, and Pages, we recently launched an improved Insights dashboard.
The new Insights dashboard is your single source for all your Facebook analytics needs for:
- Websites: Fully-integrated sites and those that use social plugins, or add a non-integrated domain in one easy step
- Applications: Including canvas, mobile, device, and desktop applications
- Facebook Pages: Including Pages created on Facebook.com and those that are part of the Open Graph protocol
For example, you can now view analytics around specific stories liked on your website, or how many users commented on posts made on your Page (note that this is anonymized aggregate data and does not include personally identifiable information). From there, you will have a better idea of what your audience finds most interesting and capitalize on that content.”
Read the whole blog post over at Facebook’s developer blog:
http://developers.facebook.com/blog/post/388
Mikey.












