Detroit-Digital.com

Google aquires AdMob for $750 Million

by Mike Guindon on Nov.09, 2009, under News

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Creative Commons License photo credit: ahhyeah

Wow. AdMob has only been in existence since 2006 and here it is 2009 and they are being bought out for $750 million worth of stock. If only one of my ideas would take off like that…

http://finance.yahoo.com/news/Google-to-Acquire-bw-1950062288.html?x=0&.v=1

“The deal will help Google in its efforts to develop more effective tools for creating, serving and analyzing emerging mobile ads formats. As this ecosystem continues to grow, the company expects these new marketing media to offer significant benefits:

  • Advertisers will be better able to engage mobile users with AdMob’s ad formats
  • Publishers and developers will be able to monetize their content more effectively, which has benefits for the wider mobile ecosystem
  • Users will see more relevant ads and ultimately get access to more ad-supported content and applications – improving their mobile experience

“Attracting the world’s top engineering talent and people with entrepreneurial vision to Google has always been crucial to our success. AdMob’s proven track record in innovating at speed will help maintain that culture  which is why we are so excited to be working with them,” added Vic Gundotra, Vice President of Engineering at Google.”

Mikey.

:,

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